While internet shopping certainly offers its perks, sometimes you just can’t beat the in-store experience.

Internet retailers seem to be realizing this too, as more and more online-only companies begin to launch test stores in cities around the country. Amazon opened its first physical book store in 2015, with a second location planned for Manhattan later this year.… Read More

We’ve been witnessing the disruption that technology has been having on retail, but what was once something that created anxiety is now creating tremendous opportunity, and retailers are now actively embracing these opportunities. Just last quarter, Macy’s invested billions of dollars toward a new effort that, in part, encourages shoppers to use their mobile device to search for and purchase apparel in its stores, while others have turned to virtual reality to create a next generation retail experience.… Read More