There’s a lot of data that shows why visual and multimedia content marketing have seen a meteoric rise on the social web. Ninety percent of information transmitted to the brain is visual. We can also process images 60,000 times faster than plain text, among other reasons.… Read More
The National Retail Federation released its Valentine’s Day 2014 shopping forecast last week, predicting total spending to reach $17.3 billion. The average person is expected to spend $133.91 on the holiday this year, up slightly from $130.97 last year.
The NRF has also said that consumers will be “frugal with their budgets,” underscoring the importance of strategic promotions and deals this Valentine’s Day.… Read More
The marketing team at Novilhos Brazilian Steakhouse has an appetite for cross promotions this Valentine’s Day, and the approach is serving up short-tail and long-tail business benefits for the Kimco tenant. Not only are diners from around the Bellevue, Wash., area jumping to reserve tables for Feb.… Read More
Today’s guest post comes to us from Bruce D. Sanders, Ph.D., SPHR, consumer psychologist, retail consultant, and author. He shares some Small Business Saturday advice as we head into this year’s event on Nov. 30.
For more help, visit Small Business Saturday’s website, where you’ll find a variety of Shop Small logos, printable signage, email templates, small business success stories, and other marketing resources to help you promote your store and event.… Read More