As we dive into the New Year, we wanted to take a look back through our blog and reflect on some of the most exciting retail highlights from the past year. Take a look and see what you may have missed.… Read More

Today, retail and real estate marketers are faced with managing everything from small advertising buys to big data. Advanced technologies like mobile payment system Apple Pay continue to emerge, complicating integrated marketing approaches, and new social networks sneak up every month, forcing marketers to spread their bandwidth even thinner.… Read More

In the highly competitive world of retail leasing, any edge a broker has over the competition can make the difference in getting a prime tenant into a center. One of the most cost-effective and quickest ways to advertise a space, product, or service to a large group of people is through social media, and today’s retail leasing agents are catching on to the trend.… Read More

Whether it’s word of mouth, social media initiatives, or creative events, marketing a shopping center can go a long way in helping to build awareness and drive foot traffic for local retailers. To share with us some of the more imaginative ways centers in our portfolio are attracting shoppers and fostering community initiatives, Ana Lewis of Co-Op Web, Inc.Read More