Earlier this year, Google made an announcement that the company was developing a new extension for AdWords that shows how Google ads can drive shoppers to brick-and-mortar locations. The new feature, called Store Visits, will now be part of Google’s Estimated Total Conversions (ETC) service.… Read More

Next up in our series of posts introducing tools to help small businesses, we are featuring Shakr — an innovative start-up based in Seoul and San Francisco that creates video templates for small businesses to use for their advertisements or informational videos, eliminating the high costs associated with hiring a videographer and editor.… Read More