Jen Maisch

Jen Maisch

Hi, I'm Jen Maisch, Director of Corporate Communications for Kimco, leading development, management, and execution of strategic communications activities that drive the business objectives of the company. Before joining Kimco in 2011, I was Director of Leasing & Marketing for T. Weiss Realty Corp. in Melville, N.Y. I have a master's degree in real estate from New York University and a bachelor's degree in English from Lehigh University. I live in Northport, N.Y. where I love to enjoy the outdoors as much as possible with my husband and son. I’m also a podcast and audiobook fanatic – ask me for recommendations!

It’s that time of year again! Back-to-school season is upon us, and whether it’s your child’s first day of Kindergarten or they’re beginning to decorate their apartment as a college senior, preparing to go back to school is an end-of-summer ritual.… Read More

Fathers not only hold a special place in our hearts, they’ve also helped mold us into the people we are today. And while one day is simply not enough to celebrate these hardworking and inspiring fathers, it’s our job to make this Father’s Day the best one yet by showering the dads in our lives with immense love and heartfelt gifts.… Read More

An expected 37,000 attendees from 58 countries, 1,200 exhibitors, Shark Tank host Barbara Corcoran, and tennis superstar Serena Williams will be at ICSC’s RECon. With less than a week separating us from the big event, Kimco is preparing to meet Serena by brushing up on real estate terminology, and of course doing some light stretching for what is sure to be a perfect match.… Read More

The end is near for brick-and-mortar! Or is it? As Conor Flynn stated on our earnings call earlier today, “To paraphrase Mark Twain, ‘reports of the death of retail real estate have been greatly exaggerated,’ and Kimco’s strong first quarter is living proof.” Maybe it is time we took off the virtual reality goggles and see for ourselves.… Read More

Spring is finally here, and consumers are ready to break their cabin fever by going out to their favorite shopping centers and restaurants. While we appreciate the eagerness of some of our customers, here in the Northeast we fear that it might be a little too early for al fresco dining.… Read More

Retailers are stocking the shelves for what the National Retail Federation says will be $18.2 billion in spending this Valentine’s Day. Though slightly down from last year’s $19.7 billion in spending, consumers can nonetheless expect to find their special someone a Valentine’s surprise from favorite shops decked out in pink and red for the holiday.… Read More

Our fourth annual REIToon Caption Contest just wrapped, which tasks real estate and retail professionals to caption two cartoons drawn by Mark O’Collin.

Our inbox was flooded with hilarious and witty entries. But two executives’ humor shone the brightest, and congratulations are in order for Morten Kucey at SB Capital Group for the moon store cartoon and Jan Hanak at Regency Centers for the #brokerproblems cartoon.… Read More

News & Trends

Good news: Social sells

Posted by: Jen Maisch Jen Maisch
on November 9, 2016

Another active quarter has come to a close, and we’re looking back at some of the high points. Kimco broke ground on some much anticipated shopping centers, and new, exciting leases were signed.

We also sized up the trends that will impact the future – for example, how is the grocery industry changing and how will those changes alter our course?… Read More

Popcorn has been around for over 6,000 years, but our love of the classic treat certainly hasn’t diminished in that time. In fact, Americans today consume more than 17 billion quarts of popcorn annually.

Of course, just because it’s an old treat doesn’t mean it can’t get a new twist.… Read More

Yes, it’s already here. Kids and college students are heading back to school, and retailers are offering up deals on supplies for students and teachers alike. This is the second biggest season for retailers, trailing only behind the winter holidays. Back-to-school shopping is estimated to generate a total of $75.8 billion for retailers this year—that’s 55 percent growth over the past 10 years, and brings the average total spending per household to a whopping $674!… Read More

Spring is officially here, which means fun events for the entire family are sprouting up throughout Kimco’s portfolio. From Easter egg hunts to petting zoos, there’s something for everyone to enjoy at our neighborhood shopping centers.

Let’s take a look at a handful of events that are helping us kick off the spring season.… Read More

Virtual reality isn’t just the newest feature for mobile devices. It’s also starting to make a splash for shoppers. We’ve mentioned the importance of experiential retail in the past, and virtual reality is the next futuristic element that’s allowing shoppers to further immerse themselves.… Read More

Kimco Culture

“Loyal” shoppers

Posted by: Jen Maisch Jen Maisch
on January 20, 2016

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The smell of hot chocolate, the warmth of winter boots, and the sounds of Christmas music mean that the holidays are here. It’s a season for spending time with family and friends, and giving a token of affection wrapped up in a box to our loved ones.… Read More

Kimco Culture

Happy Thanksgiving!

Posted by: Jen Maisch Jen Maisch
on November 24, 2015

There’s a lot to be thankful for as we reflect on 2015 and prepare for the year ahead. From all of us at Kimco, we wish you and yours a happy and safe Thanksgiving! Tell us, what are you thankful for this year?… Read More

Small Business Saturday (SBS) is so well-known, it’s hard to believe that it was only founded in 2010. This year Small Business Saturday falls on November 28, and is sure to capitalize on the surge of shoppers between Black Friday and Cyber Monday.… Read More

Back-to-school and college shopping season, the second biggest shopping period of the year behind holiday shopping, is in full force. The good news? If you haven’t started your back-to-school shopping yet, you’re not alone. The National Retail Federation’s (NRF) annual consumer survey revealed that 30 percent of back-to-school shoppers will wait until one to two weeks before school starts to begin their shopping this year, up from 25 percent in 2014.… Read More

Enter the Firefighter Combat Challenge: Firefighters in “full bunker gear” and the Scott 5.5 Air-Pak breathing apparatus, racing head-to-head as they simulate the physical demands of real-life firefighting by performing a series of five tasks including climbing a five-story tower, hoisting, chopping, dragging hoses, and rescuing a life-sized “victim.” The Challenge seeks to encourage firefighter fitness and demonstrate the profession’s rigors to the public.… Read More

Starbucks isn’t just known for its killer cup of joe, but its distinctive interior ambiance which sparked a new coffee shop craze across the country and helped turn the company into a household name.

Still, even as one the most iconic brands in the world, Starbucks has been challenged to rethink the store model that once worked so seamlessly and naturally for its customers, and come up with fresh and novel ways to bridge the gap between its brick-and-mortar services and consumers’ new digital demands.… Read More

RECon 2015 kicked off this weekend in Las Vegas and already we’re hearing buzz about the new ideas, concepts, and discussions taking place throughout the conference – including a touchdown of a keynote speech from Denver Broncos Quarterback Peyton Manning, which we had just a little too much fun with in our latest REIToon below.… Read More

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Getting customers through the door is half the battle. So what are businesses doing to attract customers to their shops? A recent trend shows retail chains hosting events to entice customers and boost sales. These in-store events vary by store and brand but they all have the same goal in mind–get the consumer in the store and keep them there.… Read More

In the past 30 years, childhood obesity has more than doubled in America, making it very important for children to become more active during their time of play. Over 25 years ago, My Gym, a children’s fitness center, was created to help children develop physically, cognitively, and emotionally through fitness activities.… Read More

In the highly competitive world of retail leasing, any edge a broker has over the competition can make the difference in getting a prime tenant into a center. One of the most cost-effective and quickest ways to advertise a space, product, or service to a large group of people is through social media, and today’s retail leasing agents are catching on to the trend.… Read More

The 2014 holiday season might deliver just what retailers had on their wish lists this year with domestic retail sales predicted to grow 4.1 percent in the core holiday season to $616.9 billion. Recent improvements in consumer confidence are projected to boost spending power among holiday shoppers, and while 50 percent of sales are likely to be influenced by digital interactions, brick-and-mortar shops will see the overwhelming majority of holiday purchases.… Read More

Next up in our series of posts introducing tools to help small businesses, we are featuring Shakr — an innovative start-up based in Seoul and San Francisco that creates video templates for small businesses to use for their advertisements or informational videos, eliminating the high costs associated with hiring a videographer and editor.… Read More

Starting a small business can be a daunting task. Thankfully, there are a few tools that can help new business owners get off on the right foot. In the first of a two-part series, we will be speaking with executives at start-ups that provide helpful tools to small businesses.… Read More

Kimco_Traffic_Final

 

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Feel free to share or republish this REIToon and any others posted on the Kimco REIToons page. If you do so, please include this Creative Commons license:

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CAGR REIToon

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Finding the right space for your small business

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Retailers are under pressure to create winning email marketing campaigns this holiday season and claim their share of NRF’s predicted $602.1 billion in sales throughout November and December. The mobile channel in particular continues to hold significant growth potential for retailers.… Read More

Welcome to Fad City, where forgotten retail trends thrive. Throughout the years, shoppers have seen a wide range of trends in the retail space including everything from troll dolls, to Beanie Babies, to the ever-popular pet rock. Now, shoppers are seeing new fads, such as fidget spinners, take stores by storm.… Read More

Whether it’s from college, preschool, or anywhere in between, graduation gives all of us plenty of reason to celebrate. In fact, Americans are expected to spend upwards of $5.4 billion this year on graduation meals, gifts, parties, and more.

While cash is still the most popular gift (56 percent of shoppers look to help students with their graduation transition), retailers across the US are ready to fulfill all of your graduation needs.… Read More

While one day is hardly enough to give moms everywhere the recognition they deserve, Mother’s Day is the perfect time to spoil the ladies in our lives and thank them for all that they do. This year the National Retail Federation expects Americans to buy more than ever on Mother’s Day, with spending estimated to reach $23.6 billion, topping last year’s record of $21.4 billion.… Read More

A springtime staple, the Easter Bunny had a busy year at our shopping centers enjoying Easter egg hunts, selfies, and candy galore. He hopped his way to different shopping centers throughout Kimco’s national portfolio.

The first Easter celebration was at Anaheim Plaza in Anaheim, California.… Read More

Bryan Pearson, president and CEO of LoyaltyOne Inc., joins us next in our guest blog series. With more than two decades of experience developing meaningful customer relationships for some of the world’s leading companies, Bryan is an internationally recognized expert and author in the fields of enterprise loyalty and coalition marketing.… Read More

Kimco Culture

A heartwarming holiday

Posted by: Jen Maisch Jen Maisch
on December 21, 2016

‘Tis the season for holiday traditions, and this year, we’re celebrating the heartwarming aspect of holiday shopping. From the Kimco family to yours, we hope you have a wonderful holiday and a happy new year!

holiday

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Over the past few years consumers have been taking a much more conscientious approach to purchasing products that are environmentally friendly and better for their well-being. And it seems that we’re applying the same thought process when it comes to buying for our furry friends.… Read More

The definition of “luxury” has taken quite a few turns within the past several years. The digital age has given Apple and Tesla the same “luxury” stamp as high-end fashion brands like Louis Vuitton and Armani. There’s technological luxe, which encompasses the latest top-of-the-line gadgets, and there’s classic luxe, which evokes the plush leather accessories, expensive materials, and exclusivity of traditional luxury brands.… Read More

The spookiest season of the year is upon us, which means costumes, candy, and creepy decorations are all around. Whether you’re a pumpkin carving expert, a costume aficionado, or a scary movie connoisseur, there’s one thing everyone enjoys on Halloween: free candy!… Read More

It’s bbaacckkk. Our annual REIToon cartoon caption contest that is. For the fourth year in a row, we are holding a contest that gives real estate’s funniest professionals a chance to win $1,000 simply by captioning one of our cartoons.

As always, we will publish the cartoons and winning captions in next year’s REIToons wall calendar, which will also feature the 10 best REIToons from 2016.… Read More

It’s noon. You’ve got a busy Saturday – haircut at 1:30 p.m., followed by a workout, and Mom’s birthday dinner at 6 p.m. You still need a gift for Mom, but your stomach is grumbling and you can’t hold off until after the haircut.… Read More

Real estate brokers always seem to be on the lookout for the “perfect” tenant. You know the one: dedicated customer base, national portfolio, with expansion plans on the horizon.

This month, we thought it would be fun to highlight the hard work brokers do every day when prospecting for tenants.… Read More

Perhaps no generation since the baby boomers has been discussed more than millennials. This demographic, which spans people born from 1982 through 2004, came of age at a watershed moment in how we live our daily lives: the rise of the Internet, mobile technology, and the tech revolution they brought with it.… Read More

It can sometimes be difficult for small- and medium-sized businesses (SMBs) to remain competitive against their big box counterparts, as they don’t have the funds or the staff to devote exclusively to operational problems. Loss prevention is a perfect example. Any cuts into profits are felt more intensely by small businesses, and it can prevent business growth and increases to the bottom line.… Read More

As the 2015 holiday shopping season rapidly approaches, a hot topic of conversation remains when retailers are opening their doors for their Black Friday sales. Collectively called the “Black Friday/Christmas Creep,” stores in the past have opened as early as 6 p.m.… Read More

157 million Americans are expected to celebrate Halloween this year. For some, that might mean trick-or-treating, while for others, carving a pumpkin, or going to a costume party might be their favorite Halloween pastime. The National Retail Federation revealed that 27.5 percent of consumers will take their children trick-or-treating.… Read More

Next up in our guest blog series, Melanie Spring, branding speaker, author, and chief inspiration officer of Sisarina. For six years, Sisarina has been helping clients design their websites, logos, and marketing materials, and over the last two years, Melanie has been transitioning Sisarina further into a brand strategy company.… Read More

During the summer months, there are plenty of adult activities…from holidays and parties to spending time at the beach with friends and family… but what about the kids? Children have been known to get antsy during the summer months while they’re out of school.… Read More

This Mother’s Day, we would like to take the time to recognize some of our tenants that happen to be both small business owners and mothers. We spoke with five businesswomen throughout the country to get their tips and advice on juggling motherhood and a business.… Read More

Earlier this year, Google made an announcement that the company was developing a new extension for AdWords that shows how Google ads can drive shoppers to brick-and-mortar locations. The new feature, called Store Visits, will now be part of Google’s Estimated Total Conversions (ETC) service.… Read More

This Valentine’s Day the average romantic is expected to spend $142.31 on flowers, jewelry, apparel, candy, and more for their sweetheart, up nearly $10 from $133.91 last year, according to The National Retail Federation’s Valentine’s Day Consumer Spending Survey. This year’s findings also revealed that total spending is expected to reach an all-time survey high of $18.9 billion in 2015.… Read More

As we dive into the New Year, we wanted to take a look back through our blog and reflect on some of the most exciting retail highlights from the past year. Take a look and see what you may have missed.… Read More

Whether it’s word of mouth, social media initiatives, or creative events, marketing a shopping center can go a long way in helping to build awareness and drive foot traffic for local retailers. To share with us some of the more imaginative ways centers in our portfolio are attracting shoppers and fostering community initiatives, Ana Lewis of Co-Op Web, Inc.Read More

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Feel free to share or republish this REIToon and any others posted on the Kimco REIToons page. If you do so, please include this Creative Commons license:

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When we think of summer it’s often trips to the shore, barbecues, and back-to-school shopping that come to mind. But while out browsing recently for my next beach read, I realized there’s also always that good summer book that somehow seems to fit more fluidly into our warm-weather schedules and becomes a conversation center piece among friends and peers of all ages.… Read More

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Feel free to share or republish this REIToon and any others posted on the Kimco REIToons page. If you do so, please include this Creative Commons license:

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The spring will finally get a bit greener next week as retailers and spirited revelers alike gear up for the St. Patrick’s Day holiday. According to the National Retail Foundation, consumers are expected to spend $4.8 billion on St. Patrick’s Day in 2014, with millennials responsible for much of the feting.… Read More

Kimco Realty retail store layout cartoon

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About one in two Americans will be celebrating Halloween this year, or 158 million people, according to the National Retail Federation. They’ll be spending an estimated $6.9 billion on costumes, candy, decorations, and other festive goods.

But as with every Halloween, some costumes will be more popular than others.… Read More

Looking back on this year’s real estate award season, there seems to be an award for just about anything…from First Place Benches to Best Fake Palm Trees and even Coldest Air Conditioning! But all jokes aside, Kimco Realty has won some pretty major awards recently such as LEEP (Lighting Energy Efficiency in Parking), and was named to the Dow Jones Sustainability North America Index, GRESB Green Star, and Newsweek’s Top Green Companies in the U.S.Read More

A new year means new tenants, new projects, and new media placements for Kimco. The retail sector has been facing some harsh headlines as the year opened, but Kimco is thriving — and these news stories show it. Between big redevelopments, programs to assist small businesses, and expert commentary on the state of real estate, Kimco has had a lot to talk about.… Read More

Next up in our guest blog series, Nikki Baird, managing partner at RSR Research, joins us to discuss how small retailers can win in the digital economy. Nikki has an extensive background in retail technology with experience ranging from small retailers to consulting services for Fortune 500 retailers, distributors, and manufacturers.… Read More

Kimco Culture

What’s in “The Back?”

Posted by: Jen Maisch Jen Maisch
on February 23, 2017

Ever wonder how a seemingly out-of-stock item mysteriously appears after an employee searches for it in “The Back?” We did a little investigating, and found that the back of a retail store is quite a magical place…

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Kimco Culture

Treasure hunting, anyone?

Posted by: Jen Maisch Jen Maisch
on January 26, 2017

At Kimco, we love to see our customers having fun while shopping for the best deals. Discount brands are taking over, and shoppers are hunting for their own personal retail treasures. However, some are taking the trend a little too seriously…

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Kimco Culture

Voting season

Posted by: Jen Maisch Jen Maisch
on October 19, 2016

November 8 is around the corner, which means it’s almost time to vote for the 45th president of the United States. To call this race heated is an understatement. And, in just a few short weeks, people will be lined up around schools, churches, and shopping centers to practice their right as protected by the Fifteenth Amendment.… Read More

The season has changed from summer to…Laborfalloween? What in the world is that?

Of course, we’re talking about holiday creep, or the trend of retailers stocking their shelves with Halloween, Thanksgiving, and Christmas merchandise well before the actual holidays.… Read More

Kimco Culture

The new home workforce

Posted by: Jen Maisch Jen Maisch
on September 1, 2016

workforceFIN (1)

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St. Patty’s Day is here and retailers of all kinds are getting in the Irish spirit. It’s for good reason, of course, as the National Retail Federation is projecting that more than 125 million Americans will celebrate this year with an average spending of $35.37 per person.… Read More

2015 was a busy year for us here at Kimco, and our blog was no exception. With 2016 in full swing, let’s take one last look at some of our best blog moments from the past year.

We unveiled REITech—a new blog series that aggregates and gives our take on the top tech updates, news, and reviews for our readers.… Read More

Kimco Culture

Happy holidays!

Posted by: Jen Maisch Jen Maisch
on December 22, 2015

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Earlier this year, we called for submissions for our third annual REIToon Caption Contest, which asks real estate and retail professionals to caption two cartoons drawn by Mark O’Collin.

This year readers did not disappoint, and we had our highest number of entries yet.… Read More

Sixty-eight million Americans were expected to dress in costume this year for Halloween according to the National Retail Federation – and boy, they did not disappoint! From spooky to silly and everything in between this year brought out flocks of disguised customers ready to celebrate and fill their candy sacks.… Read More

Kimco Culture

Happy Laborfalloween

Posted by: Jen Maisch Jen Maisch
on September 4, 2015

laborfalloween

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In Bridgehampton, New York, one shop owner is helping shoppers keep summer alive throughout the year by offering upscale, beach-inspired gifts, designs, and décor.

Jess de Kerillis, owner of Salty Home, spent her summers at the Hamptons and at a young age fell in love with the ambiance and energy that so often defined her time there.… Read More

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Have you Googled yourself or your business lately? If so, are you happy with what you see? For many consumers, off-line shopping generally starts with online research. According to Andy Beal, a leading online reputation management expert, all your radio, TV, and print ads will be wasted money if someone then types your name into Google and sees that you have a questionable reputation.… Read More

You may have heard the word “webrooming” buzzing through the retail industry lately. But if you still don’t know what it means, you aren’t alone. Unlike showrooming, where consumers shopping in a store look online for more info — or more competitive prices — on a product, recent studies suggest that the newest trend among shoppers is to gather web intelligence before heading to the nearest shop to make their purchase.… Read More

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Kimco Culture

Post-holiday season rush

Posted by: Jen Maisch Jen Maisch
on January 5, 2015

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On Black Friday shoppers don’t just reveal their shopping style, but their parking style, too. Recognize some fellow Black Friday shoppers in our latest REIToon?

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Credit: NASA/GSFC/SDP

Credit: NASA/GSFC/SDP

Even the sun seems to be in the Halloween spirit this year as the clocks tick down to All Hallows Eve. And retailers started handing out their treats early as we neared the first big celebration of the holiday season.… Read More

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With the World Cup down to the final game, there’s no doubt that Americans have soccer fever. More than 21 million people tuned into the U.S. vs. Belgium game, and even though the U.S. team  is out, there’s no sign of the World Cup’s popularity waning.… Read More

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Spring is in the air, and from what we can see, savvy retailers across the board are making the most of this seasonal shift. Annual holidays and major recurring events are well-known for the discount offerings and promotions that come in tow (think Black Friday), but as the weather continues to heat up this year, so do the deals.… Read More

Despite the slight dip in spending on Thanksgiving and Black Friday weekend, the National Retail Federation is still predicting retailers will see $602.1 billion in sales this holiday shopping season. Some $57.4 billion is on the books from the initial four-day shopping event, leaving an estimated $577.4 billion still on its way to cash registers.… Read More

We’ll be on the road again for two ICSC events in a few short weeks. Our team will be speaking at ICSC’s NOI+ Conference, which takes place Sept. 5-6 in Orlando, Fla., directly followed by the organization’s inaugural MOCIAL Conference, which runs Sept.… Read More