News & Trends

Retailers gear up for the Big Game

Posted by: Jen Maisch Jen Maisch
on February 2, 2017

On Sunday, February 5, the New England Patriots and Atlanta Falcons will go head-to-head during one of the year’s biggest and most-watched sporting events. 189 million Americans are expected to tune in, and consumers should spend a total of $14.1 billion to prepare for the big game. Retailers of all kinds are taking to social media to remind everyone of the game-day essentials — great food, decorations, and of course, team apparel and accessories.

Take a look at a handful of retailers getting in the game-day spirit, and tell us which team you’ll be rooting for in the comments below.

Game on! Get the #ootd for the last football Sunday of the season in our bio.

A photo posted by Kohl's (@kohls) on


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